JAMES BOND
FACT FILES

For every official general release or re-release of the James Bond films in the US from 1963-1971, a window card (14" X 22") was produced by the National Screen Service for cinema displays and in-store promotions. Produced on heavier card stock, these were small posters primarily displayed in shop windows to advertise the local showing of a film. They all had a blank white area of approximately 4-inches at the top of the card for the theatre's name and dates of showing. These posters are of a size easy to frame and are attractive to collectors for that reason.

Displayed here for the first time are all James Bond window cards in release date order from 1963-1971.

Alternate Window Cards were printed by the Benton Card Company in the USA during the original release of the James Bond films in Southern States during the 1960s and 1970s (although not for every film) as a cheaper alternative to the corresponding National Screen Service version. The window cards were printed on thick heavy card stock using one colour (monotone), two colours (duotone), and in some cases three colours (tritone) or full colour. Issued at the same size (14" X 22") as the NSS version, Benton cards could be purchased in bulk for distribution across the towns and cities where the films were playing. At their height the Benton provided cards for over 400 theatres on a weekly basis, and the company is still in operation today. An original release item will carry the tag “Benton Card Company” usually centred across the bottom of the window card. Like their NSS counterparts some cards had space for the theatre name and play-dates.

US JAMES BOND Posters

Door Panels